by Richard Rowell, Article Writer for Hire
With the NBA preseason well underway, it seemed appropriate to make a related “Fun with Google Correlate” article. Well, the ordinary weekly and monthly correlations didn’t turn up anything fun. So I decided to go local with the “Compare US States” option, which I haven’t yet explored on this series. I finally picked the Denver Nuggets as my data set, as I currently live near Denver, Colorado. The results were… interesting, if a bit underwhelming for entertainment purposes...
As you may expect, most searches for the Denver Nuggets occur in Colorado and Wyoming. Therefore, the correlations are extremely strong. The first few make plenty of sense. Actually, the only ones that stand out to me are the ones that I want to talk about.
“Mon Chalet” is an adult nightlife club in Aurora, CO. It’s apparently quite a well-known swingers club in the Denver Metro area. While I highly doubt the Nuggets will go about choosing them as their official Nightlife partner, it’s interesting data. Likewise, the search phrase “Denver strip” says plenty about what type of venue people prefer as their Nuggets game after-party.
“Colorado horse” is an interesting search phrase that obviously appears incomplete. It could refer to a bunch of things, but I’m assuming it would be horse racing in this particular case. Colorado is definitely known for horses, in any case.
The last particularly interesting search phrase of note is “Greeley Colorado.” Greeley is best known for a couple of things. It was originally founded as a utopian experiment colony in 1869 and called the Union Colony. Eventually, it just became a city of 100,000. The other major historical note about Greeley is that it was once the site of two POW (Prisoner of War) camps during World War II, one for Germans and one for Italians. It’s also the home of the University of Northern Colorado.
I’ll be honest. I didn’t know anything about Greeley until this Google Correlate exercise. The things you learn from keyword research.
While these aren’t the most exciting conclusions, it does show how these local correlations can be particularly useful. If you’re writing about the Nuggets, maybe it’s not such a bad idea to write a piece here and there about the local nightlife - there’s a ton of it. And why not educate people on Greeley, CO while you’re at it? The city seems to have a pretty interesting history, as do many things in Colorado for that matter.
Any terms you’d like me to analyze using Google Correlate? Let me know in the comments or email me at firstname.lastname@example.org. You never know what gems you may uncover.
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