Are you a writer looking for a wider audience? Have you tried Facebook? I'm not talking about accepting friend requests from multitudes of people - unless that's your thing. Try creating a Facebook fan page. This is a public place where followers can go to get your updates without you having to give out too much information. From personal experience, I believe all writers should have a Facebook fan page.
What is a Facebook Fan Page?
A Facebook fan page is a page on the Facebook site dedicated to a media professional, celebrity icon, or other business entity. Facebook has built-in options to choose from, including "Writer". For an example of what a fan page for a writer may look like, check out mine: Lyn Lomasi; Web Content Specialist & Writer's Advocate. The Facebook fan page looks and works similar to a profile page. However, there is no need to accept friend requests, as people can only "like" your fan page.
How Can I Get a Facebook Fan Page?
Anyone with a Facebook account can create a fan page for themselves or their business. It's free and easy to set up. Just like many features on a facebook profile, page features are labeled and fairly easy to figure out. On Facebook, when you are signed in, navigate to Facebook Pages. Once you get on that page, click "create page". You may be asked to allow the application or agree to some terms. Facebook gives the instructions after that point. If you still can't figure it out, find a techie writer friend like me to ask for help. Feel free to ask me on my fan page, in fact.
Why Do I Need a Facebook Fan Page?
There are many reasons that a Facebook fan page is a good idea for writers. Whether you write fiction, non-fiction, poetry, or prose, benefits apply. This is also true whether you are an online writer or produce content solely for print publication.
- - Cornering Promotion - Some don't like the idea of promoting their links to their Facebook friends. On the other hand, some friends don't like it either. A Facebook fan page can help you corner that promotion to a location for those who do want to view it. You may find that many of your friends will "like" your page to keep up with it.
- - Limiting Your Facebook Friend List - Do you like to keep your Facebook friend list low or limit it to just personal friends and family? By creating a Facebook fan page, you can do this more effectively. You don't have to turn away clients who want to interact, but you don't have to friend them either.
- - Creating an Online Presence - Many use Facebook fan pages as a means to help create an online presence. It's a public page. Therefore, it will most likely be crawled and indexed by search engines. If your Facebook profile is private, your promotion there is only limited to people you already know. You can reach a wider audience with a public fan page.
As you can see, there are many reasons why a writer should have a Facebook fan page. The networking and business opportunities alone are reason enough to jump in and try it out. It also can be quite fun interacting, just like on your Facebook profile. But be sure to keep your Facebook fan page fresh.
Don't have your Facebook fan page yet? Can you give me a good reason why? If not, go make one!
*I originally published a version of this via Yahoo Contributor Network
by Lyn Lomasi, Staff Writer
One method of writer promotion is to maintain a Facebook fan page. But in order to take full advantage of having a Facebook fan page, you need to keep it updated. A freshly updated Facebook fan page keeps people coming back for more. This should be done in a variety of ways to attract more people and keep them interested.
Update your status often and keep it varied. Keeping your status on your Facebook fan page fresh keeps people interested. Let your fans know what you are doing at the moment. Post milestones, pitfalls, and goals. You can also post things that don't have to do with writing, but aren't so personal that they turn people away. Don't post the same thing all the time. For instance, we all know you are writing if you're a writer. Don't post "I'm writing" every single day. Post it sometimes, but not every time you write.
Share links to your work. If someone is following your writer fan page, they want to see your writing. Post it. Whenever you have a free second, share links to various things you have published on the web. This can be anything from blog posts to news articles to book links. Whatever you write, share it with your Facebook fans. That's what they want. You can also throw in work from fellow writers occasionally to mix it up and help them out.
Offer writing advice. Post random writing tips on your writer fan page. Although some of your followers may be random people that like your work, other writers might also follow you for inspiration. Let them know how you got there and possibly help them too with some tips when you can. Writing tips may even look good to potential clients.
Share news related to the writing field. Since writers often follow other writers, share news relevant to the field. It helps keeps you as well as your fans and fellow writers in the know. Plus, it can be interesting to share something other than your own work. Staying up to date can help you improve your writing. It's always good to learn something new and share it with others.
Auto-share blog posts and other article RSS feeds. Auto-sharing your work via RSS is an easy way to keep readers up to date, while still being able to focus on producing fresh content. The auto-posts will alert people to new posts and you can focus on your writing and on other updates.
*I originally published this via Yahoo Contributor Network
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