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6 Practical Reasons Why Grammar is Important in Article Writing

1/18/2020

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by Phoenix Desertsong
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You may wonder why many people become very particular about grammar and word usage, especially when it comes to online article writing. In this post-Internet age, many of us assume that the content we read will be easily understood. While the quality of online content has generally improved in recent years overall, the use of proper grammar and word usage is still lacking in many corners of the internet.

Some people believe widespread use of instant messaging is partly to blame for people not using grammar properly. With these services, poor grammar is excusable if the message is decipherable by the receiver. Many people texting on their phones use shortcuts for many words for speed. In regular written communications, though, this simply doesn't work well.

Most people would agree that it's not acceptable to use text lingo on a business website or even on a personal blog. Yet, we daily come across websites and blogs that don't read well. There are many practical reasons why proper grammar is important. Let's go over some of the most important points of why grammar is so important in your article writing.


Improper Grammar in Your Writing Gives Readers a Bad Perception of YOU and the Business You Represent!

Of course, correct grammar helps readers to perceive the writer as a well educated and knowledgeable person. On the other hand, improper grammar causes poor perceptions of not just you as a writer, but whatever brand or business you represent with your writing. 


Why so many legitimate businesses allow articles and webpages to go live with improper grammar as guest posts is mind-boggling. Yet, it happens, and this is why poor grammar is a common issue in online writing.


Some people even find poor grammar and slang being used in online content to be offensive. Let's be fair: most readers aren't that judgmental about grammar. But, that doesn't mean that the article is written clearly enough for the reader to get the most value from it.

There's really very little excuse for obvious grammar mistakes to happen. That's because there are so many free grammar checkers online and in most word processor programs now to catch the obvious stuff. So, do what you can to fix the obvious grammar mistakes in your writing right away.



Bad Grammar Can Lead to Miscommunication, Hurting Current or Potential Customer or Client Relationships

You must always ensure the message of your content is received by your audience in the accurate context. When proper grammar isn’t used, your message may not be clear. Some readers may just laugh at poorly constructed articles. Others will simply ignore them and never return to that website again. Neither of those outcomes is a good thing for your future as an article writer.

Even errors as simple as using the wrong form of a verb can throw off the flow of an entire article. Content is an important touchpoint with both potential and current customers. So, being clear with your writing’s message should always be your first priority. 


Using Proper Grammar Gets You Better Job Opportunities, Not Just As An Article Writer

Many employers make writing and speaking proficiency a top priority when sifting through candidates. Poor grammar on a resume or cover letter is going to make recruiters throw out your candidacy for many jobs. Strong communication skills are important in any job capacity, even positions that don’t deal directly with customers or even list it in the job description.

In fact, candidates with college degrees in English or communications often get second looks for job openings thanks to their academic proficiency in those skills. Yes, more specialized certification and training is required in many fields. But, communication skills are still a top priority in choosing the best candidate for a wide range of positions in just about every industry.


Improper Grammar in Business Marketing Materials Leads to Lost Sales

More often, businesses will outsource the writing of their product and service marketing materials. While it’s not all the time, there are companies that go to trade shows or give their salespeople materials that are clearly not well written. 

To be honest, most people skim marketing materials. This is why some companies will try to skate by with materials written with grammar that’s not quite up to par. Sure, not all consumers are super picky about the occasional grammar mistake. Some will probably just chuckle about it. But, materials ridden with poor grammar are going to lose sales.

The problem is when you have headlines or paragraph headers with misspelled words and awkward grammar. The bold text is what most people skim. When most people see this, they’ve already decided not to buy. They may not be rude about it, but the more expensive the product or service you’re selling is, the more picky about bad grammar they are likely to be. So, make sure your own grammar is up to par when writing sales material.


Poor Readability Not Only Confuses Readers; It Also Confuses Search Engines

Poor grammar not only affects an article’s readability for readers, but it can confuse search engines, as well. For example, subject and verb agreement improperly used in a sentence could confuse readers about the number of subjects involved. The harder a reader has to work to understand what the article says, the more likely they will leave frustrated. 

Unfortunately, grammar errors tend to stand out more in reader’s minds long-term than even the overall points written about in the article. The most common readability issues include fragmented sentences, run-on sentences, and awkward use of commas and other punctuation. Not only do these problems make articles harder to read for humans, but the search engines will often have trouble understanding the context of the written text. If you’re writing for online venues, it’s important to fix these readability issues as soon as possible and learn how to avoid them.


Good Grammar is Important to Help You Become a Respected Writer Who Takes Their Writing Seriously

Practicing good grammar habits helps you not only become a more effective communicator, but a more respected person in your topics, as well. Even the best, most respected writers have struggled with their own grammatical issues, but take time to correct them or have someone copy-edit their work before it gets published. In any case, authors who put out highly readable material are going to be a lot more respected than those who are sloppy with their grammar.

Also, if you are writing serious pieces, you want to be sure they are grammatically correct. It’s very hard to take any writing seriously that has any grammatical errors. As said before, readers will often remember the mistakes more than they remember what they actually read. Don’t let a silly grammar issue mess up the overall tone and potential impact of your writing.


Consistently Improving Your Grammar and Word Usage is the Key to Great Article Writing

Speaking well and writing well are two important skills in acquiring the admiration and respect of your peers. Even if you have a great message to share with people, how that message is communicated is extremely important.  The great news is that it's never too late to start improving your grammar in both speaking and writing. 

There are many grammar tools and courses on the internet you can use to discover your short-comings and help to overcome them. Even if you need to hire a writing coach or copy-editor, the investment in one or both can be invaluable in becoming a better writer. Especially in online writing, choosing your words carefully and organizing them correctly is extremely important.

So, always be mindful of catching those nagging little grammar fails. Even if you need help doing that before you hit publish, your writing needs to be proofread carefully. Remember that a single annoying grammar issue can be what makes an effective piece into one that can hurt your writing’s credibility. Protect both yourself and your clients and make sure your grammar is flawless before you hit publish.
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Your Writing's Worth Is What You Make It

7/22/2017

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by Lyn Lomasi; Co-Owner of Intent-sive Nature & the Brand Shamans network
Handshake - 2 men
Most web writers will get questioned about their price at least once, but usually quite often. Who doesn't like a bargain? But your writing's worth is dependent upon what you make it. Here's why.

Discounts Are Fine, To A Certain Point

It's fine to have sales or deals for new or regular clients. But you still should keep the worth of your writing in mind. The lower you are willing to go, the less valuable people will see your content as being. Give discounts, but don't go so low that it's not worth both your time, as well as the value the client will get from it.

The Proof Is In Your Work

Quality web writing is getting more difficult to find. More and more people are discovering they can put their words online. This is a good thing, as far as communication. But those looking up specific information need accuracy and quality. This is where you come in as a web writer and prove to your client that your work is worth top dollar. Sometimes it takes that client paying a low quality writer less and finding out the hard way that they should have continued coming to you. I’ve had clients return after doing this more than once. It’s like the old saying goes “You get what you pay for.” Some people charge less than they’re worth, but in many cases, quality writing will cost more because of the time and energy put into creating a quality piece. 
Get Quality Content for Your Site!
Word Gets Around

Remember that business owners talk to each other often. This includes many topics, but who they hire for writing and other services essential to success is very common. If you charge one client a fee that is significantly less than you usually charge, other business owners will learn this and expect the same deal. The reason for the deal often doesn’t matter. Keep things consistent and accurate where your prices are concerned. You want the word to get around regarding your quality, instead of your low price.

Price According To Actual Value

The lower your price, the less value is likely to be given to your content. Remember that word gets around. So, whatever one business owner feels it’s worth may be what others are saying as well. In order to keep your value high, you need to keep your quality high and price your work accordingly and consistently. Obviously, there is some customizing involved in most web projects, based on topic matter, research, word count, and so on. But try to be as consistent as possible and consider the value of your time, as well as what the client will potentially get from said work.

Your work is worth what you make it worth. So, be sure to price it accordingly, limit the bargaining to a reasonable point, and show your clients what your worth via quality.
Get Quality Content for Your Site!
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Writer's Guide To Maximizing Payments & Client Work

2/25/2017

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by Lyn Lomasi; Co-Owner of Intent-sive Nature & the Brand Shamans network
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Many factors go into determining work and payments from business owners and other clients. These can differ depending on several things. While following this guide may not guarantee that you will receive more work with higher payments, you may see greater opportunities by adhering to the following suggestions. The key is not necessarily to increase every single payment, but to maximize the opportunities available, as well as maximize your long-term benefits from said work.

What types of content are eligible for payment?

All of it! Whether you are soliciting jokes, articles, blog posts, recipes, web page content, product descriptions, photography, or any other creation, it deserves payment if it’s quality material. The key is to submit to the most appropriate venue for best results.

Focus on a specific issue

When you have a tight focus on one topic, readers are more likely to be looking for your content. Think about the things you look for when searching online. For instance, instead of general tips on pet adoption, you may want something geared specifically toward the pet you are considering adopting. “Where to adopt a poodle in Denver” should perform better than “How to adopt a pet,” as an example. Write your articles on specific subjects that will be relevant and useful to readers looking for that topic.

Follow assignment details

If you are hired for an assignment, be sure you follow the exact instructions. That means if the instructions say something different from any advice herein, defer to the assignment. When editors and business owners see that you can follow all assignment details reliably, they may be more likely to offer you future opportunities. Remember that, while you should be creative, the content you’re creating is not for you. It’s for the person you are creating it for. Therefore, it should be the way they want it. It’s good to suggest corrections of facts that might be wrong or improvements that might help the client or their website. But again, if they do not agree, unless you are breaking the law or doing something you are strongly against, just do things the way the client wants.

Do your research

When you need to back up your content with facts, be sure these facts are from reliable sources. Also, make sure to cite those sources properly, according to submission guidelines and any additional assignment guidelines. Using multiple highly-trusted and relevant sources also helps to build credibility. Wherever possible, use sources from your client’s website, in addition to the others. This helps them build more relevant inbound linking. When  client chooses to hire an expert, they expect expert material.

Examine the intended website

If you are submitting to a new client, study the website you are interested in writing for. Think of topics that could work well there but are not yet covered. Having an idea of what could potentially align with a particular property can give you a greater chance at getting accepted. Being unique is key. That means that you don't want to submit something you already see covered on the property. Instead, try submitting something that works well alongside existing content, provides a new angle, or has not been covered at all but could appeal to that property's audience.

Consider the audience behind the topic

Are you writing about parenting? What stages? Think of the age of the kids you're writing about - and then think of what ages the parents are likely to be; they are your most likely audience, and you should cater your content to them. The tone and style used in your article should be something readers can identify with. For instance, if you are writing an article for kids, using complicated business terms is not going to keep them reading. Acceptances of paid submissions are more likely on content that shows attention to detail in this and other areas.

Personalize the experience

When you write an article or blog post, readers should see the real person behind the story (unless your client is not interested in first-person accounts). At the same time, you don't want to ramble about something that has nothing to do with the subject matter. Find that perfect level at which the article provides the information needed with relevant personalization where it fits in with the main point of the article.

For instance, if I'm writing an article about picking the perfect daisies, instead of telling a long story about a time when I picked daisies, I would mention how I determine which daisies to pick. I would do that in a way that readers can tell I am knowledgeable and passionate. But it would also need to be something readers can benefit from to answer their questions. When you can use your own unique experience and style, readers can relate more easily. But at the same time, you don't want to say so much that they get bored and click away.

Focus on evergreen material

Focusing on evergreen material is one way to maximize your earnings, as most business owners can use long-lasting content. Evergreen content is that which will draw a reader's interest for long periods of time, such as unique ways to solve common parenting issues. Evergreen slants can also be applied to trending topics. Some editors may value those topics that have a longer shelf life. This is not to say that other content will not be valued, as articles with a shorter shelf life can be useful as well. They each have their own place and are both great ways to maximize your work in different ways. Getting the most out of paid opportunities often involves taking advantage of more than one way to earn.

Pay attention to spelling, grammar, and style

Category and vertical style guides are used for many assignments that offer pay. For the best chances at getting those assignments accepted, be sure to follow them closely. This also goes for any and all other instructions mentioned within the assignment details. Proofreading, even after using spelling and grammar checkers, has always been a lifesaver for me when writing for any venue. Yes, I am a great editor. But, I am also human, so it’s best to double and triple check. Read silently, out loud, and even have a writing buddy take a gander. Programs can miss little things, such as skipped words or typos that are actual words, but not words you intended to use.

Optimize your content for the Web

Studying The Yahoo! Style Guide is a great way to learn basic html, grammar, editing, formatting, and style as it all pertains to writing for the Web. Most content that is submitted to potential clients must be publish-ready. While some venues may have an editor, never rely on editors to fix poor writing. If your writing needs to be thoroughly edited, it is much better to study up so that your submissions are more likely to get acceptances than rejections. You can then submit at a later date when your skills allow you to submit content that is more in line with the platform's needs.

Good Web content displays certain qualities. Apart from being interesting, it must be easy for a wide audience to read. It also must be easily found by search engines. Keep your articles concise and informative in an easy-to-scan format. Web readers often look for something that answers their question quickly and accurately in an engaging manner. For more on writing for the web, again, The Yahoo Style Guide is an invaluable resource.

Maximizing payments on your content is about taking advantage of the many ways to earn. It's also about covering your bases all-around. A solid article is not just well written, but also speaks to the intended audience, giving them exactly the information they expected and needed in a clean, easy-to-scan format.
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Easy Promotional Techniques for Online Article Writers

4/3/2015

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by Lyn Lomasi, Write W.A.V.E. Media Staff
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Image by mkhmarketing via Flickr.com
Because online article writers can sometimes earn their money based in part or in whole on views, promotion can come into play often. If you are a freelance writer and aren't earning much for your content, not enough marketing or the wrong kind of promotion could be part of it. Here are some easy promotional techniques for online article writers that can be implemented right away.

Sign Up for Twitter and Start Tweeting

If you write online and haven't been tweeting, you may be missing out on a fair amount of exposure. I recommend that all online article writers at least try Twitter. If done right, this easy promotional technique has the potential of putting your work in front of people you may not find elsewhere. The unique dynamics allow people you may or may not know to spread the word about your content quickly and easily. Online article writers should remember not to be a spammer that only posts links. Like any other social networking site, there should be some social involvement. If you sign up and don't like it, you can always cancel your account.

Utilize RSS Feeds


Utilizing RSS feeds is another easy promotional technique. Many content sites have an RSS enabled profile where the work of each writer is displayed. Submitting the RSS feed to RSS directories of the appropriate topic is another way online article writers can promote. The more ways that people have to find your work, the more likely you are to get noticed. You also can post RSS feeds of your content onto your blog or website so that your readers and fans can easily find more of your content.

Incorporate SEO

Frequent readers are probably saying "Oh no, here she goes again with the SEO talk," but it is true. For online article writers, this easy promotional technique is a must. It may seem odd to refer to SEO as easy, but some aspects of it are and implementing it gets pretty simple once you get the hang of it. There also are some simple techniques that even beginners can use. If you don't know what SEO is or are still confused about it, pick up some books and learn more. You might even wish to take some classes. To get started, read Easy SEO Tips For Online Article Writers.

Blog About Your Articles

Your own personal or commercial blog is a great way to promote your work. Blog about the topics of your articles and link to them within your posts. This gives your blog readers something extra and can also lead to more views of your articles. Blogging can be a great way to get targeted readers to your content. Targeted readers may be more likely to stay longer, which could mean more views and more income. This form of promotion has that benefit and also the benefits of RSS and SEO capabilities. The RSS feed helps get your blog posts indexed with search engines. It also creates a way for readers to get instant updates of your posts. Implementing SEO into not only your online articles, but your blog posts is also a great promotional technique.

Start a Facebook Page

Facebook is another great way to promote your articles. Once you have signed up, you can even create a Facebook page specific to your online business. People can sign up to be a fan. If you use both Twitter and Facebook, the applications can be connected so that whatever you post on Twitter also posts to Facebook. This is a great way for busy people to post in two places at once. Just remember to actually interact with people. Otherwise, only posting article links can look like spamming. Also, be sure that your family and friends are aware you’ll be sharing your work. You don't want to overwhelm them all at once.

Forums

Some forums allow a signature line to be attached to each post a person makes. Where allowed and appropriate, this can be another effective method of promotion. Simply place the link to your work in your signature. Some forums may also allow you to share actual articles where appropriate. Always follow the rules. Posting where it isn't allowed is a promotional technique that can have opposite results than intended. If you become known as a spammer, your work may instead get ignored.

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Why Writers Should Have a Facebook Fan Page

1/28/2015

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by Lyn Lomasi, Write W.A.V.E. Media Staff
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Image © Lyn Lomasi; All Rights Reserved
Are you a writer looking for a wider audience? Have you tried Facebook? I'm not talking about accepting friend requests from multitudes of people - unless that's your thing. Try creating a Facebook fan page. This is a public place where followers can go to get your updates without you having to give out too much information. From personal experience, I believe all writers should have a Facebook fan page.

What is a Facebook Fan Page?


A Facebook fan page is a page on the Facebook site dedicated to a media professional, celebrity icon, or other business entity. Facebook has built-in options to choose from, including "Writer". For an example of what a fan page for a writer may look like, check out mine: Lyn Lomasi; Web Content Specialist & Writer's Advocate. The Facebook fan page looks and works similar to a profile page. However, there is no need to accept friend requests, as people can only "like" your fan page.

How Can I Get a Facebook Fan Page?

Anyone with a Facebook account can create a fan page for themselves or their business. It's free and easy to set up. Just like many features on a facebook profile, page features are labeled and fairly easy to figure out. On Facebook, when you are signed in, navigate to Facebook Pages. Once you get on that page, click "create page". You may be asked to allow the application or agree to some terms. Facebook gives the instructions after that point. If you still can't figure it out, find a techie writer friend like me to ask for help. Feel free to ask me on my fan page, in fact.

Why Do I Need a Facebook Fan Page?

There are many reasons that a Facebook fan page is a good idea for writers. Whether you write fiction, non-fiction, poetry, or prose, benefits apply. This is also true whether you are an online writer or produce content solely for print publication.

- - Cornering Promotion - Some don't like the idea of promoting their links to their Facebook friends. On the other hand, some friends don't like it either. A Facebook fan page can help you corner that promotion to a location for those who do want to view it. You may find that many of your friends will "like" your page to keep up with it.

- - Limiting Your Facebook Friend List - Do you like to keep your Facebook friend list low or limit it to just personal friends and family? By creating a Facebook fan page, you can do this more effectively. You don't have to turn away clients who want to interact, but you don't have to friend them either.

- - Creating an Online Presence - Many use Facebook fan pages as a means to help create an online presence. It's a public page. Therefore, it will most likely be crawled and indexed by search engines. If your Facebook profile is private, your promotion there is only limited to people you already know. You can reach a wider audience with a public fan page.

As you can see, there are many reasons why a writer should have a Facebook fan page. The networking and business opportunities alone are reason enough to jump in and try it out. It also can be quite fun interacting, just like on your Facebook profile. But be sure to keep your Facebook fan page fresh.


Don't have your Facebook fan page yet? Can you give me a good reason why? If not, go make one!


*I originally published a version of this via Yahoo Contributor Network
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Private Clients, Contributor Communities, or Yourself? What's Best for Online Article Writers?

1/27/2015

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by Lyn Lomasi, Staff Writer
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Image © Javier Bedrina via Flickr.com/jbedrina
As a mentor among my online writing peers, I often get asked which route to go when it comes to freelancing. People want to know if they should take on private clients, write for content sites or contributor communities, or start their own niche sites. I have tried several different strategies. What's best for online article writers? I recently made the decision to slow down on certain work with private clients and dedicate myself mostly to my own venue, which also happens to be a contributor community. I am the happiest when mentoring peers and providing content for the Write W.A.V.E. Media network. I see the most income for the least amount of stress when I focus solely on projects that help others and make me happy, as far as writing goes. While this works for me, the best choice will vary for each person.

Know your work habits.

In any online writing, you need to be able to work independently. But if you are working for clients or content sites, you may need to pair that with teamwork. If you don't work well with others, you may want to go solo and write for your own blog or domain. But even then, you might still need to deal with people in one way or the other. If you like to be the only one to correct the work and will accept no changes to your material, you're better off writing for yourself. But keep in mind that even if you don't have to bend for editors, you still need to consider what your readers want.

Pay attention to your writing style.

What style and voice is present in your work? Can you change it up some to fit what clients want? If not, you may be better off either finding clients or content sites that align with your style or writing for your own venue. Check out contributor communities and content sites to see what the top writers are doing. Does it look like something you'd be interested in doing? If not, move on to the next or create your own venue that matches your style. When writing for private clients, I learned that analyzing their needs based on their audience and existing content helped me provide the best content for them. If you'd rather write freestyle without analyzing things, your own website may be the best option, providing you will still cater to the audience.

Consider your schedule.

Managing time and deadlines will be of more importance when writing for content sites and private clients. You'll need some sort of schedule when writing for yourself. But it will likely be more flexible that way. Some private clients may prefer to speak with you about projects during certain hours. Usually it will be normal business hours. If you cannot commit to that or are unavailable during the day, content sites, contributor communities, and your own domains may be the better option. Most contributor communities do not require you to be available during specific times. There can be deadlines if you claim certain assignments, but it is up to you at what time you write the material.

Think about your goals.

Are you looking to get your byline featured across multiple sites? Would you rather keep your name to its own venue? Do you not want your name out there at all? What are your revenue goals? Writing for private clients can sometimes involve a great deal of ghostwriting, which means your byline will not be featured with the content. Content sites generally feature your byline with the content. Some also offer opportunities to be featured on high quality web properties. It could take more time to build up a reputation on your own venue. But if that is what you prefer, the hard work can pay off, if done right.

The best fit for you is the closest to covering your main desires.

Consider all of the above, as well as any other factors that are important to you. Then, decide which option most fits that mold. You could be like me and choose a combination of two methods, choose just one, or go for something else together. Regardless of which choice you make, be sure it is one that aligns with your individual goals and dreams for the future. Remember that not everyone will have the same needs. Just because one plan works for your friends does not mean it will do the same for you. Align your writing career with your unique plans for the best results.


*I originally published a version of this via Yahoo Contributor Network
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How to Write Large Numbers of Articles Quickly

12/13/2014

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by Lyn Lomasi, Staff Writer
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If you are in a bind and need to get large amounts of articles done quickly, what do you do? Perhaps this is a common thing for you and perhaps it is not. There are various things a writer can do when large numbers of articles need to be written quickly.

Sort by topic, rather than client. If some of your article topics are similar, write those sequentially or at the same time. Save them to separate folders for each client so you don't lose track. But you can do articles for various clients all at once. This is especially helpful if their deadlines are the same or close.

Do all your research first. Research your topics before writing. This makes it easier to just sit down and write. You get bonus points if you took notes in your article document during research. Medical info and other extensive topics can require a good amount of research for accuracy. Bullet point what you discover under subheadings. Then, when you write the article, you only need to turn those points into sentences.

Group by article type. If you have several list-type articles to do, it can help to do those first. Those may be easier than other formats. Articles with bullet or numbered points can go quickly as well. You also may wish to group them according to word count. When large numbers of articles are due quickly, it's a better strategy to get all the easiest ones out of the way first. This way, if you do fall behind your goal, it happens with less articles.

Write intros and subheadings first. Go through all your article files ahead of time and write all the intro paragraphs and subheadings. This way, you can run through and fill them in faster. If you already have the subheadings labeled, you pretty much know the points you need to make. You then only need to figure out how you're going to say it. This speeds productivity trick. I've written an article with this type of pre-outline in less than 3 minutes.

Write what you know. If the topics are up to you, avoid too much extra research and just write about what you already know. When writing topics you have firsthand knowledge of, it's easy to just spout off info quickly. This is extremely beneficial if you're also a fast typist. It may take a touch longer if you aren't, but it should still help considerably, compared to articles that require extensive research.


*I originally published a version of this via Yahoo Contributor Network

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Articles Vs Blog Posts: What's the Difference?

11/28/2014

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by Lyn Lomasi, Staff Writer
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As a mentor of my writing peers, I am often asked to discern the difference between a blog post and an article. When submitting work to clients and content sites, how do you know if your writeup should have gone to your blog instead? Blogs can certainly be professional and articles can definitely be conversational. However, even though you can publish an article on your blog, it's not very wise to submit something that should have been a blog as an article. In some cases, it may even hurt your career. So what's the difference?

What is a blog post?


A blog post is written text on any subject or event and can be fact or fiction. Poetry can even be used as blog posts. There is generally no word count limit for a blog posts, unless specified by the blog owner. Some people use blogs to tell others about daily events in their own lives or in certain industries, sports, or causes. Others may use blogs as a form of self-expression. For instance, someone going through an illness may update the blog on their progress or their feelings throughout their journey. Another person might blog about their children or their favorite sports team. Personal blogs are often (but not always) based more on opinions then they are on facts. Business or professional blogs may read more like articles.

What is an article? 


An article is a text writeup that is generally non-fiction. Although some styles can be fiction, such as a satire piece. Usually if an article is meant to be satire, it will be specified. People generally read articles as a trusted source of information. They also expect to find enough details to answer what the title implies. News stories are one form of article. How-to guides are another. In both cases, the information should be clear, to the point, and appropriately detailed. Articles are generally longer than blog posts, but not always. An article should be an appropriate length to get the point across without too much or too little information.

Can an article be a blog post and vice versa?


Some professional blogs read more like news articles. This is fine and even respected. However, blog posts should not be substituted for articles in most cases. For instance, your blog post about your terrible breakfast does not belong on an informational site. However, if you would like to give your blog a more professional feel, by all means, post articles instead of treating it like a personal journal.

What about personal experience articles?


Personal experience can bring a unique angle to an article - provided that's what the client wants. However, personal experience does not mean you have to dish on the latest family drama to get the point across. If you must do that, at least leave it to your blog. In an article, it's only necessary to share enough of the experience to get the point across. Share what adds to the informational aspect of the article. But don't share as much as you might tell your best friend.

Discerning whether to use your writeup as an article or blog post.


When making the decision whether to post your writing to your blog or to sell or publish it as an article, there are several things to consider. Does the article provide the reader with useful and unique information? Would you want to read it as a solution to an issue or a source of information? Is it factual without unnecessary rambling? While your blog readers may want to hear every minute detail, the average web reader would rather skip to the point. If people want a blog post, they visit a blog. But if they want facts, instructions, or info, they look for an article.

*I originally published this via Yahoo Contributor Network.

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Commenting Etiquette 101 for Freelance Writers

11/19/2014

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by Lyn Lomasi, Staff Writer
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So, you've just joined a content site and need some tips on commenting etiquette? Maybe you've been around a while and just need a refresher. Whether you're new to the game or an old-timer like me, you may be reading and commenting on the works of fellow writers frequently. Here are some of the rules I practice and recommend when it comes to commenting on the works of others.

What should I say?


Say whatever the writer's article makes you feel - provided it is not threatening or slandering in nature. There is no exact way to comment, as long as you are not violating the TOU (or TOS) of the site or breaking the law. However, it is nice to leave a comment that signifies to the writer how you felt about the piece or the subject matter.

Think about the author and readers.


Some may be offended by certain comments or those that read "PV love" or other similar statements. Even if it may not be your intention, some may feel you are only reading the article for reciprocal views. Also, outside readers may not understand the meaning behind such comments. There is nothing wrong with helping out fellow writers. But, putting some thought into your words may be appreciated even more.

Just be you.


This is something I am very adamant about in everything I do online and off. Be yourself. Allow your personality to shine through in your comments. There's no need to be reserved if that's not you. If you're reading an article, but don't know much about the topic other than what your reading, don't be afraid to admit it. The author will be glad to know you appreciate the lesson.

Share personal experiences, but in moderation.


If you feel like it, go ahead and share your life in comments. That can be a great addition to an article. But, think before you speak - or rather, type. There are some things that you just don't tell everyone. If the writer is a friend of yours, you might send a private message instead. A good rule of thumb: if you are not alright with everyone you know reading it, don't say it. You never know who might come across what on the internet. Also potential employers or clients might Google your name to see what you're up to.

Don't have expectations.


If you leave a comment on someone else's article, they may choose to reciprocate. However, don't assume they will or expect them to. Also, remember that just because someone does not leave a comment does not mean they did not read your work. Speaking for myself, because my days are busy, I do not leave a comment on many of the articles I read.

Be considerate of other people's time and choices.


Ever received a message from someone asking you to read an article you've already read because you hadn't left a comment? Please don't send such messages. If someone wants to read your article, they will - and they may not always leave a comment. No one should feel obligated to leave a comment on every article they read - or to read every article from their favorites or followers. When would there be time to write or spend time with our families? Instead, simply leave comments when you are able and appreciate the comments you receive as well. Bonus: Less stress from worrying about whether you or someone else has commented or not.

*I originally published this via Yahoo Contributor Network


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Things Friends and Family of Online Writers Need to Remember

11/16/2014

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by Lyn Lomasi, Staff Writer
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Often friends and family of online writers don't understand their lifestyle or career. It's not something they do on purpose. They just really don't understand. Here are some of the top things family and friends of online writers need to remember.

Just because we are at home does not mean we are available. Online writers work at home. Yes, this means we are at home more than some others might be. But it does not mean we can always answer the door or the phone. All of a writer's home hours are not hours that the writer is available. We have hours that we work, just like everyone else. It just so happens that our work is done at home. Just like you would not want someone calling your job to interrupt your work, we feel the same.

If the phone is off, we are most likely working and probably not dead. The phone being turned off is not an invitation to bug a writer on messenger or Facebook. It's also not an invitation to keep leaving messages or show up at our door. It simply means we are working and will get back to you when the work day is over. Writing is no different than any other job. If we don't do the work, we don't get paid. So if the phone is off, please don't take that as an invitation to interrupt our work with other means of contact.

Call before coming over. Online writers might be working at various times of the day or night. Our schedule is flexible. However, because writing requires a specific thought process, when we are in the middle of it, interruptions can actually ruin our work. So, even though our work day is flexible, we need to be able to be the ones to choose the hours. If you'd like to visit an online writer, call first. If the phone is off, the writer is probably busy.

Facebook and other networking is not playing. Online writers get paid by page views on many of their pieces of writing. Just because your online writer friend or family member is on Facebook, it does not mean that person is playing. We need to stay social to keep connected with each other, as well as our readers. Both conversations and posting article links helps us with this aspect. Just because we are posting on Facebook, it does not mean we are not working. It also does not mean we are available. Facebook, twitter, and more can be an important part of an online writer's day.

Online writing is a career, not a hobby. When you ask your friend or family member how their 'little hobby' is going, expect them to be offended. Why? Online writing might be a hobby for some, but to many, it is actually their career. Does your friend or family member get paid for their writing? If you can answer yes, then it is not a hobby. Online writers are business owners, which makes writing their career. Just like everyone else, we have to file taxes, we have to put in the hours, and we get paid. Please do not call an online writer's career their hobby.

*This content was originally published by Lyn Lomasi on ListMyFive.com.


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Write More Articles By Eliminating Unnecessary Steps

10/6/2014

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PictureImage: Lyn Lomasi; All Rights Reserved
by Lyn Lomasi, Staff Writer

My writing peers often ask me how I get so much done in a day. How do I keep track of everything? What scheduling system do I use? How do I plan my articles? The truth is that I write more articles in a day by eliminating these unnecessary steps. Here's how and why.

Fancy schedules take up time better spent writing.
Some of my work is assigned and some I submit at will. Assigned topics are already right in front of me in the account of the site who assigned them. Why should I waste more time by printing that info out or filing it elsewhere? I can just look it up right there in my account. It takes about the same amount of time to open a file on the computer as it does to log into my account at this site. By eliminating the step of writing up and saving this information, I can write more articles.


Over-analysis of a project wastes time spent on the final product.
When I first started writing articles for a living, I spent way too much time analyzing how I would write each item. Instead of plotting and planning, just do it. When I know I have a project that needs to get done, I just get it done. Of course I still need to make sure the work is up to par. But I can do that in my proofreading, editing, and fact-checking. I look over what the client wants, do any research that needs to be done, study their website if necessary, and then just write. Even if my initial writeup is not in the requested style after my first draft, it's easy to rearrange and edit as necessary. Once the writing part is done, the rest is easier to do. Leaving more time in the day to get other writing projects completed.

Write first. Edit later. One mistake I used to make is to edit too much while writing. Sure, go back and fix a typo or two. But don't waste too much time proofing before you're even done with the work. I find that if I just let the writing flow and edit when it's finished, the work gets done much faster. The more articles I can write, the more money I make. Therefore, I let the writing flow when it's flowing and I save the edits for later. As mentioned above, what's written first can be easily changed or edited. It's easier to edit something down than it is to keep writing and rewriting.

Only make outlines when necessary. I have a particular style that I write most of my articles in, unless the client asks for something else. Other than copy/pasting that style template into each document, I don't outline much for most of my articles. Sometimes I'll fill in the title and subheads ahead of time. This is especially true if I know I want to make certain points or if there is extensive research involved. Otherwise, I find that if I just jump right into the writing instead of outlining everything, I get more articles done in less time.

Write what you know. This is my number one time-saver tip. Unless the client is requesting a researched piece, writing what you know eliminates the time of looking things up. For instance, I am an expert parenting writer. Unless I am looking for proof of facts, I use my own life experiences to write pieces readers can relate to. This helps me write more articles and it also helps me connect with my audience. When my firsthand experience needs to be backed up with expert advice, I have specific trusted sources on my bookmarks toolbar for my most common topics. This way, I can just click a button, search, and find what I need.

When you spend more time writing than planning and analyzing, it's easier to get more articles written in a day. I challenge all my writer friends to try this out and see for yourself how many more articles you can write in a day when you don't sweat the small stuff and just dive into the work. For me, this method means less stress, more productivity, and a decent return.

*I originally published this via Yahoo Contributor Network


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Tips for Writing Multiple Articles at Once

10/6/2014

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PictureImage: Lyn Lomasi; All Rights Reserved
by Lyn Lomasi, Staff Writer

Are you pressed for time, but need to write a large number of articles? Try writing them all at once. I know you may be thinking "How in the world can I write multiple articles at the same time". It's definitely possible. This is how I write much of the time. But certain strategies will help to get it done efficiently and quickly. Since I am a workaholic momtrepreneur, I am constantly pressed for time and striving to write as much as I can in the quickest way possible. Both my children and my writing dominate my life, but I like things that way. Perhaps my experience will help you succeed at writing more articles at once as well.




Use All Your Writing Documents at Once


If you plan on writing ten articles, open and save your document for each one. Keep them all open during your writing process. You can flip back and forth as needed. If I am particularly into a certain topic, I might keep writing that one.

But for the most part, I will go back and forth to keep the process interesting. I determine when to move to another article by various factors. Being stuck on thoughts is a good time to move to the next article. Also sometimes an idea will come up for one of the other articles. That's another indicator to switch topics.

Make Outlines (or Templates) for All the Articles

Before getting started, consider making outlines or templates for each of the articles. This way, it's easier to determine what you need to fill in. That alone can speed up the writing. Example templates or outlines might include the title, subtitle, a space for intro text, and subheadings.

I sometimes change my subheadings after or during writing the article. But they are good for remembering what points you want to make in each section. When you don't need to think of the points during writing, it's easier to focus on the topic at hand. Doing the subheadings ahead of time also helps ensure you make all the points you wanted to.

Use Multiple Computers

Yes, I realize this gives away my workaholic status. But for those with capabilities, it really does help speed up the writing process. If your computers are networked together, it's even faster, but a flash drive can do the trick if they aren't. I often use my laptop and a mini notebook computer at the same time. When I had desktop computers, I would utilize those as well. I've used at most 4 computers at once, but two is my usual number when using this strategy.

Position the computers very close to one another so that switching back and forth is very simple. One computer can be open with articles and research for one client, another can contain the work for another, and so on. Or you can split up big projects for one client onto more than one computer. If the computers are portable, try doing this in a fun setting, such as the backyard or park.

Bulk Similar Topics

Writing similar topics at the same time can help increase productivity. For instance, if you are writing about a particular parenting method, you may write five articles. Each could describe how to apply that method to certain groups or situations. If you are writing about homemade household products, you might have an article on the benefits, another on the best materials, another on how to make it, and so on.

When you are writing an article and have ideas that branch off your main idea, use those as separate articles. Don't try to put too much information into one. It's better for readability and you'll also get more articles from doing this. In most cases, more articles equals more money.

Don't Stress - Just Write Instead

Yes, I know this one may be hard. If you are writing multiple articles, you may either have a goal or be on deadline. But stressing yourself out can reduce productivity. Stay calm and focused. Instead of thinking about your articles in numbers, just write them. Remember why you got into this in the first place.

You likely love to write or have some other good reason for choosing this as a career. Have fun and focus on that original inspiration instead of the fact that you have a large number of articles to write. Just write.

*I originally published this via Yahoo Contributor Network



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Benefits of a Writing Buddy

10/5/2014

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by Lyn Lomasi, Staff Writer

Write, edit, write, edit, rinse and repeat. That's the norm for a writer. Even so, we can still make mistakes or use some constructive feedback. Whenever possible, it's always good to have a second pair of eyes - preferably a fellow writer. I like to call this person a writing buddy. By looking over each other's work, making suggestions, and correcting minor typos, you can help each other improve. Some clients do not edit your work. There are many clients who expect your work to be a finished product when it's delivered. The least amount of work they have to do before publication the better. Some clients will flat-out reject the work if they have to make corrections. Even if the company you are submitting to has an editor, that doesn't mean you should take advantage of that fact. Have your writing buddy double-check your work to be sure you didn't miss something vital.

A writer should always present clean, publish-ready content. If a client has to spend a great deal of time editing your work, they may as well write the copy themselves. They hired you so they wouldn't have to. Do your best to ensure their work is minimal. Most writing software has grammar and spell-check. But a human eye is still necessary to pick up errors the computer won't. Some typos can be actual words and the spell check is not going to pick up on that. A writing buddy can help make sure you catch all those tiny errors you and spell check might have passed over.

A writing buddy can offer fresh perspective. So you think you covered all the main points in a tightly focused manner? Maybe not. Your writing buddy can suggest extra points you may not have considered. There also may be ways to get your point across in fewer words. When a writer is passionate about a topic, it's easy to ramble without realizing it. A writing buddy can catch those sections and suggest where you should tighten it up.

It's easier to catch other's mistakes than your own. Because people are used to the way they write, frequent mistakes may be missed when proofreading your own work. For instance, if you frequently type 'had' instead of 'has' out of habit, you may not see it when checking for errors. But your writing buddy will likely have different typing habits and may notice it right away.

Learn from each other's styles. Each writer has their own way of getting across their message. They also each have their own preferred topics. Being writing buddies allows each person to learn new facts. By examining another person's writing, you can also learn new styles and techniques you may not have thought of. Ask each other questions and give each other advice often. It helps if you are close friends with your writing buddy because you'll be more likely to listen to each other. But then again, learning together can also bring you close. Who understands a writer better than another writer?

*I originally published this via Yahoo Contributor Network



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Maximize Earning Potential in Article Writing

9/26/2014

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by Lyn Lomasi, Write W.A.V.E. Media Staff

Writing articles online has quickly become a popular way to earn money. This is in part due to the loss of income from layoffs and other job loss. However, many find out the hard way that the ability to maximize earning potential in online writing actually takes some thought. Online article writing is indeed a legitimate way to make money. Anyone can earn a few dollars at it here and there, but to turn it into a business, you'll first need to discover things that will help maximize the earning potential of each article.

Spelling, Grammar, and Proper English

Accurate spelling, grammar, and English can maximize your earning potential on every article you write. Potential clients look at writing for those strengths. If you spell and write so poorly that even spell check and grammar check can't save you, it's time to get back to the basics. That's right. You're going to have to study. Can't afford classes? Grab a book and teach yourself. Find free online resources. Study with a friend. Practice, practice, practice! Every good writer starts somewhere - the sooner you learn the basic skills, the better.

SEO Skills

If no one can find your article, no matter how good it is, no one is going to read it either. Take the time to learn to SEO skills, including LSI. SEO will greatly maximize your earning potential in online article writing. Many online writers get paid for their content per page view either solely or in addition to other payments. This is why it is so important to learn SEO to draw traffic to articles. This is one method that is always changing and doing the wrong thing could give you the opposite results you intended. So be sure your knowledge stays up-to-date.

Focused Headline and Topic


Readers need a clear picture. They need to know from the start what your article is about. Focus your headline directly on the topic at hand, not just part of it. The headline (or title) "Maximize Earning Potential in Online Article Writing" tells me this article offers advice on how to earn more money with articles written for the web. If the title instead was "Pay Attention to Grammar, Titles, and More" that could refer to a book, a lesson at school, or any number of things. It does not tell me it's about article writing on the internet or how I can earn more money. When writing headlines for articles, maximize the earning potential by fully focusing on the topic at hand.

Abstract Focus


Focusing on the topic, as well as the SEO in the abstract is one more great way to maximize earning potential in online writing. Just as the headline needs focus, so does the abstract (or first few sentences). This is what search engines show with your article link. Therefore, it should clearly represent the complete focus of the article. Take out all the fluff and just get straight to the point.

Focus and Readability

Web readers want to find their info fast. That's why they search for it online - instant gratification. This means that content needs to not only be discoverable, but straight to the point and in simple language. If a reader can't understand the language and focus right away, they likely won't read the rest of the article.

Clean Formatting


Online article writers also can maximize earning potential by using clean formatting. There is no exact format o recommend because it will be different depending on the venue. However, if your article looks like one long paragraph, readers may stray away. Generally you need to break up articles into sections. Subtitles can also be used if desired. Whatever formatting you choose, be consistent throughout the article for the best readability results.

Promotion


In line with the SEO skills mentioned above, promotion is another great way to draw readership. To be the most effective, they should go hand-in-hand. Article writers can maximize earning potential with promotion in many different ways. Post links in forums (where permitted), on your blog, in other articles, on social networks, and more. If you have a website, share your work there as well. There should also be a way for readers to subscribe through both RSS and email. If you have an RSS feed of your articles, it can be submitted to online article directories. There are many, many ways to be promote. The main thing to remember with promotion is to be consistent and to do it only where allowed and by the rules. You don't want to be known as a spammer. The goal instead is to be a source of interesting and informative content.

*I originally published this via Yahoo Contributor Network
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How Online Article Writers Can Get and Keep Clients

8/15/2014

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by Lyn Lomasi, Write W.A.V.E. Media Staff

Online article writers serious about their writing must remember the purpose of our content is to provide someone else with the information they need. Even when the writing goes to a client that will not return any page view or click revenue, remember that their audience still needs accurate and relevant info as well. Ultimately, someone will be reading the finished content. Here are five ways online article writers can get and keep clients.

Get and Keep Clients by Learning SEO
I know I must sound like a broken record to regular readers, I mention SEO so often. There's a reason for that. SEO skills are an absolute must if you are serious about making money as an online article writer. The main purpose clients purchase web content is to draw traffic where it's placed. If your articles do not have proper SEO, clients will look elsewhere to meet their content needs. If you often lose out on higher paying clients, gigs, and assignments, SEO skills may be to blame. If so, get and keep clients by reading up on SEO and implementing it into your work.

Get and Keep Clients by Providing Consistent Effort
Some online article writers make the mistake of putting less effort into lower-paying gigs than they would with others. This makes no sense. First, this shows a lack of pride in one's own work. Secondly, your name or pen name will be attached to everything you write. Do you really want potential clients to read one of those lesser-effort articles? Would someone want to hire you after reading them? Online article writers are lucky in that many of us enjoy doing this for a living. Plus, we can make money writing articles from anywhere we prefer - even at the beach. However, that doesn't mean that we shouldn't maintain consistency and professionalism. Putting effort into each and every piece of content you produce gives you better odds of being noticed and appreciated by clients.

Get and Keep Clients by Making Assignments Unique
When a client gives out an assignment, there are times where you may feel the topic is too broad for their audience. To solve this, write on the topic the client has assigned you, but choose a unique slant. Most will likely appreciate the extra effort. For instance, if the client asks you to write about bathrooms for seniors, you could write about eco-friendly bathrooms for seniors. Go for an angle that isn't saturated all over the web. Some clients might need reasoning behind your changes, but in my experience, most understood when I explained about topic saturation. I rarely receive rejections on my work. Sometimes clients will reward the extra effort with extra money or be appreciative enough to buy more content. Even so, don't get upset with those who don't seem appreciative. Just make any revisions and move on. That's another way to keep clients.

Get and Keep Clients by Setting Up and Maintaining an Updated Website
Setting up and maintaining an updated and professional website is an absolute must for online article writers for hire. A website will give you a place to share writing samples and a background on yourself and your writing skills. Have a contact form on your website as well as an alternate email in case the form experiences a glitch. Potential clients may like something they see on your site and bookmark it for later if they aren't yet ready to purchase content. Keep the website updated with current information so that people will want to continue visiting. Maintain a blog with writing tips and business updates. Get and keep clients by referring them to your website for business, rather than an email address. This is an important way to establish your personal brand as a freelance writer.

Network With Fellow Writers
Learning and growing is a big part of being successful in an online writing career. Things change so rapidly that it's important to stay connected with other writers to learn and grow together from each other. Just because you've been writing for years does not mean you know everything there is to know. While you may have expertise on one aspect of writing, another writer may be an expert in a different area. Get and keep clients by networking with other writers to share and discuss knowledge. This will keep you up to date in the online writing field. Plus, it can be a great deal of fun.


*I originally published this via Yahoo Contributor Network


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8 Musts on a Freelance Writer's Website



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8 Musts on a Freelance Writer's Website

8/5/2014

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by Lyn Lomasi, Write W.A.V.E. Media Staff

When freelancing for a living, a business website to refer clients to is a must. This is a simple and professional way to let clients know what services and expertise you can provide. But what information is essential to share? As one who has been freelancing for years, here are 8 things I feel are absolute musts on a freelance web writer's website.

Bio
A bio describing some of your experiences, interests, and areas of expertise should be included in a prominent area. This lets potential clients know exactly what you are all about. You want them to know this because it helps them decide if you may be what they are looking for. Would you rather hire a construction contractor who was upfront with their skills and experience or one who simply stated he was a contractor with no additional information? Freelance writing is no different.

Experience
Experience is touched on briefly above, but you may be wondering what to include. Experience can refer to degrees and it also can refer to work or research that you've done. For instance, are there special clients or media agencies you have worked for? Do you have a degree that contributes to what you produce as a freelance writer? How many years have you been freelancing? These are just some of the things you can discuss on your website.

Writing Samples
Potential clients will need to see what type of work you are capable of. It also is a good way to show your professionalism and skills to more people. You can still email samples to potential clients, but it will be much easier for both of you (and provide a wider reach) if you make these easily available on your website. Some may choose to display these as files that can be downloaded. Others may choose to link to work they've done around the web for various clients and content sites like Associated Content.

Contact Form
A contact form is an easy way for potential clients, as well as readers, to communicate with you. These are easy to set up and can be customized to fit your purpose. These forms will forward directly to your email address. It makes contacting a simple and quick process for those who visit your website. They also can help to cut down on spam requests, as many can be customized to track IP addresses, ask for a captcha code, and other preventative measures.

Blog
This is where you can engage and interact with your audience. It's where you can talk about different aspects of the writing business, give writing tips, and also give updates on your business ventures. Don't be afraid to add some fun things in every now and then. Who you went out with last night and what you did may not be a good topic for a blog on your business website, but adding an appropriate personal touch is good. It helps followers and potential clients connect with you.

RSS and Email Subscriptions
Freelance web writers should always have a way for their audience to stay updated on their work. RSS feeds and email subscriptions can be extremely helpful here. Some content sites that freelancers may write for already have RSS feeds available to the writer. These can be placed in widgets that allow readers to view or subscribe to the content via email or feed readers. Each time a piece of content is published to the feed, those who are subscribed will be updated. Making this available on your website can be helpful in building a following.

Social Media Connections
If you are using social media (Twitter, Facebook, LinkedIn, etc) to increase your online presence or to make connections in the writing world, place those links on your business website. This will help people connect with you around the web and can be useful in creating a following. Not everyone is comfortable with every form of communication. Social media helps create a variety of ways to connect with your readership.

Interaction
Every freelance web writer should have some form of interaction on their website. RSS, blogs, and social media links are a few ways people can interact with you and the site. You may also want to have an advice page where readers can use a simple contact form to put in suggestions or ask advice that you can answer in upcoming articles. A forum is also a good source of interaction, but only create one if you have time to keep up with it. The main point is to have some way that readers can interact with you and/or your website. This will keep people coming back.


RELATED:
Web Writing Tips: Why You Need a Website
Why All Web Writers Need a Website
Why All Web Writers Need an Online Resume Page


*I originally published a version of this via Yahoo Contributor Network



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Maximizing Upfront Payments at Yahoo Contributor Network

3/6/2014

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by Lyn Lomasi, Staff Writer

Many factors go into determining upfront offers and those factors can differ depending on several things. While following this guide may not guarantee that you will receive higher upfront payments, you may see greater opportunities within the network by adhering to the following suggestions. The key is not necessarily to increase every single upfront payment, but to maximize the opportunities available, as well as maximize performance payments.

What is an upfront payment and what content is eligible?
An upfront payment is an initial payment for rights to the content. This is any payment that occurs outside of (and before) the Performance Payment that most content is eligible for. An upfront payment can be made for both solicited and unsolicited content. Assignments for various Yahoo! verticals can come with a higher upfront than unsolicited content. Exclusive, Non-Exclusive, and Display-Only are the three most common rights options. However, there can be others as well, such as Work for Hire. Display-Only content is not eligible for an upfront payment, whether solicited or unsolicited.

Focus on a specific issue
When you have a tight focus on one topic, readers are more likely to be looking for your content. Think about the things you look for when searching the Web. For instance, instead of general tips on pet adoption, you may want something geared specifically toward the pet you are considering adopting. Write your articles on specific subjects that will be relevant and useful to readers looking for that topic.

Follow assignment details
If you claim an assignment (targeted or general), be sure you follow the exact instructions. That means if the instructions say something different from any advice herein, defer to the assignment. When editors see that you can follow all assignment details reliably, they may be more likely to offer you future opportunities.

Do your research
When you need to back up your content with facts, be sure they are from reliable sources. Also, make sure to cite those sources properly, according to submission guidelines and any assignment guidelines. Using multiple sources also helps to build credibility. Wherever possible, use Yahoo! sources, especially within the vertical for which you're writing (excluding user-generated sources, such as Associated Content).

Examine the intended website
Study the Yahoo! website you are interested in. Think of topics that could work well there but are not yet covered. Having an idea of what could potentially align with a particular property can give you a greater chance at upfront opportunities. Being unique is key. That means that you don't want to submit something you already see covered on the property. Instead, try submitting something that works well alongside existing content, provides a new angle, or has not been covered at all but could appeal to that property's audience.

Consider the audience behind the topic
Are you writing about parenting? What stages? Think of the age of the kids you're writing about - and then think of what ages the parents are likely to be; they are your most likely audience, and you should cater your content to them. The tone and style used in your article should be something readers can identify with. For instance, if you are writing an article for kids, using complicated business terms is not going to keep them reading. Upfront payments are more likely on content that shows attention to detail in this and other areas.

Personalize the experience
When you write an article, readers should see the real person behind the story. At the same time, you don't want to ramble about something that has nothing to do with the subject matter. Find that perfect level at which the article provides the information needed with relevant personalization where it fits in with the main point of the article. For instance, if I'm writing an article about picking the perfect daisies, instead of telling a long story about a time when I picked daisies, I would mention how I determine which daisies to pick. I would do that in a way that readers can tell I am knowledgeable and passionate. But it would also need to be something readers can benefit from to answer their questions. When you can use your own unique experience and style, readers can relate more easily. But at the same time, you don't want to say so much that they get bored and click away.

Focus on evergreen material
Focusing on evergreen material is one way to maximize upfronts. Evergreen content is that which will draw a reader's interest for long periods of time, such as unique ways to solve common parenting issues. Evergreen slants can also be applied to trending topics. Some editors may value those topics that have a longer shelf life. This is not to say that other content will not be valued, as articles with a shorter shelf life can be useful as well. They each have their own place and are both great ways to maximize upfronts in different ways. Getting the most out of upfront opportunities often involves taking advantage of more than one way to earn.

Pay attention to spelling, grammar, and style
Category and vertical style guides are used for many assignments that offer upfront pay. For the best chances at getting those assignments accepted, be sure to follow them closely. This also goes for any and all other instructions mentioned within the assignment details. Proofreading, even after using spelling and grammar checkers, has always been a lifesaver for me when writing for Yahoo!. Programs can miss little things, such as skipped words or typos that are actual words but not words you intended to use.


Optimize your content for the Web
Studying "The Yahoo! Style Guide" is a great way to learn basic html, grammar, editing, formatting, and style as it all pertains to writing for the Web. Content submitted via Yahoo! Contributor Network must be publish-ready. While some content may be edited slightly, never rely on editors to fix poor writing. If your writing needs to be thoroughly edited, it is much better to study up so that your submissions are more likely to get upfronts than declines. You can then submit at a later date when your skills allow you to submit content that is more in line with the platform's needs. Good Web content displays certain qualities. Apart from being interesting, it must be easy for a wide audience to read. It also must be easily found by search engines. Keep your articles concise and informative in an easy-to-scan format. Web readers often look for something that answers their question quickly and accurately in an engaging manner. For more on writing for the web, start with the Contributor Academy course titled "Writing for the Web 101". The Yahoo Style Guide is also an invaluable resource.



Maximizing upfront payments is about taking advantage of the many ways to earn. It's also about covering your bases all-around. A solid article is not just well written, but also speaks to the intended audience, giving them exactly the information they expected and needed in a clean, easy-to-scan format.

More from Lyn:

Maximizing Performance Payments on the Yahoo! Contributor Network

How Much Money Can I Make Writing for Yahoo! Contributor Network?

Why Am I Not Making Money at Yahoo! Contributor Network? Page Views, Offers, and More

**Image credit/copyright: Lyn Lomasi

***I originally published this content at Yahoo Voices on 10/5/2011:

http://voices.yahoo.com/maximizing-upfront-payments-yahoo-10149317.html

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Quick Web Writing Tips: Be Spontaneous

2/20/2014

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by Lyn Lomasi, Write W.A.V.E. Media Staff

It's always good to establish yourself in a topic. However, sometimes it's good to be spontaneous as well.

Jump in and do something you don't usually do to give your readers something different. When you fall into your typical pattern, it may appear to your readers that your main habit (or group of habits) is all you know.

Being spontaneous with your writing helps readers get to know you, keeps them interested in coming back for more, shows clients and potential clients what you're capable of, and also may bring in new readers who may not have noticed you otherwise. Plus, it's good for you as well. Spontaneity can help develop writing skills you may not have exercised before.

Have you ever been spontaneous in your writing?


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Web Writing Tips: Make More Money

2/19/2014

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by Lyn Lomasi, Staff Writer

As a long-time web writer who now also helps fellow writers succeed, people often ask me how to make more money. What are the best ways to succeed in web writing and how does one apply them for the maximum reward?

Maximize your content. Keep the rights to your content as often as possible and re-purpose it when you can. Many publications will accept non-exclusive work, which means you can do the work once and get paid for it repeatedly. Just be sure that the information stays up to date and syncs well with each publication it's submitted to. Even if you have ti make a few changes now and then, it will be easier than writing new content every time. While new content has its place as well, there's no reason you can't re-purpose existing content when appropriate.

Be flexible. We all have our own habits and methods. However, sometimes it pays to bend personal rules if it makes a client happy to do so. You of course want to always let a client know when you feel what they want isn't what's best for them. However, you should also be flexible in some of the ways you work so that may better provide the service in the way clients expect. They each will expect something different. Therefore, it pays to listen, keep an open mind, and be able to adapt to varying situations.

Meet or exceed deadlines and expectations. Happy clients will often be repeat customers, which means there will be more money lining your pockets (or your PayPal funds). A big part of keeping clients happy is meeting the deadlines and guidelines laid out in the contract. When you can do this every time -- and exceed expectations when possible, clients are more likely to use you again or even recommend you to others. Just like any other business, word of mouth can be paramount to making more money in web writing.

Spread your talent. Some people will be content with just one client. I've been there before. However, no matter how well one client pays, it's always good to have more than one. That way, if something happens unexpectedly, you don't lose all of your income. Keeping a variety of clients also provides more experience writing upon request in varying styles and topics.

All web writers need a website. I've said this many times before. But I will say it again and again. All writers need a website. Your website is where clients can find more about what you do and contact you for services. A good writer's website should include at the bare minimum a contact form, an online resume, samples, and a blog. For more on what to include, please read "8 Musts on a Freelance Writer's Website." If you use your site correctly, you'll be making more money just by having an easy way for clients to interact with you.

Maintain a blog on your professional website. As mentioned above, a blog is an essential part of a writer's website. In addition to helping fellow web writers succeed, keeping an active blog helps showcase what you can do to clients, which can lead to more money. Some things successful web writers can blog about include writing tips, marketing tips, information for clients, book releases, tour/book signing dates, events, and special features of your work. The possibilities are endless. Just keep it active and keep it relevant. The more you blog, the more traffic your site will get if you do it right. This can lead to more clients. Active writers generally make more money than those who are simply waiting around without action.


RELATED:

Web Writing Tips: Why You Need a Website

Why All Web Writers Need a Website


How This Writer & Advocate Gets Both Exercise & Productivity Without Going 100% Insane

How to Make the Most Money in Web Writing

5 Ways to Make the Most of Your Web Content

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Writing Productivity Tips: Go With the Flow

9/23/2013

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by Lyn Lomasi, Write W.A.V.E. Media Staff

Ever been working on an important project only to have your mind wander elsewhere? Me too. But I'm here to tell you from experience that it doesn't need to mean failure for you. Go with the flow.

You heard me right. If your mind wanders in the middle of a project, run with it. Take that inspiration and see where it leads you. I often have at least 20 documents open at once. Sometimes I focus on just one. But more than likely, my overly-creative mind wanders from one topic to the next.

Instead of letting my wandering mind be the source for a writer's block, I use it to my advantage and write on each topic as much as my mind allows for. When it switches topics, so do I. Sometimes I focus longer on one particular post and other times, I may jump all over the place. Once a topic is finished, I edit and submit it where intended.

This strategy has never failed me, even during intense deadlines. When it gets down to the wire, I do work to keep my mind focused on what's necessary. But I find that doing my best to just go with the flow also leads to doing the best job where productivity is concerned.

Photo Credit: Lyn Lomasi

I originally published this on BUBBLEWS (no longer published there)

RELATED:

Online Writing Submission Templates Fail - Save Your Work Offline

Too Many Writing Topic Ideas? What to Do With Them

Being a Freelancer Isn't Easy But It's Worth It

Tips for Easier Writing and Blogging From Your Smart Phone

5 Ways to Make the Most of Your Web Content

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Tips For Article Writers: Dealing With Editors

10/29/2011

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by Lyn Lomasi; Owner of Intent-sive Nature & the Brand Shamans network
The four capital mistakes of open source
You spend hours on a submission perfecting every little detail when along comes an editor to mess with your masterpiece. If you're going to make it as a writer, you will have to work with editors. A necessary part of the publishing process involves dealing with editors.

Learn to compromise. Editors can and often do change things. That's what they're there for. They catch the little mistakes we make (and we all make mistakes). They also may make edits that are better for structure, your audience, the web, and more. Though you may not always agree with them, you will have to deal with many editors. Learn to compromise on what your final piece will look like.

Let it go. That may be easier said than done in many cases. Writers often see our works as our little babies, if you will. We work hard on what we produce and it means so much to us. Altering it can feel like someone is trying to change us. After all, it does often have our names on it and we made it. But at some point, we have to learn to let it go. If the work never bypasses an editor, it may never get out in front of the intended audience. Try not to get too attached and learn to just let the work go once its complete.

What's the change? Instead of becoming to attached to the way the piece is written, focus on the message. If the edits do not take away the message, don't be so hard on the editor. It's perfectly fine to address the editor if you feel that the changes are unsatisfactory or take away from the message. But if the change is nothing that takes away the message, why waste all that energy getting upset? Write another article.

Report the editor. This is only for extreme cases. As a writer, you will need to learn to deal with the fact that your writing will be changed by editors if you want it published with major companies. If the editor really is making changes that are unreasonable (and not just changes you don't like - changes that affect the quality of the work significantly), that's when you report the editor. I advise not taking this route unless necessary because a writer and editor need to be able to work together peacefully. But obviously, if there is an injustice it should be reported.

Switch venues. If you just cannot deal with a particular editor, write somewhere else. Ultimately, you should be happy with your writing (or any) career. If that's not happening, you haven't found the right venue/s to write for yet. Realize you should not be switching venues every time you don't like what an editor does. But if there is a true problem, remember that you can move on.

Write for yourself. If you truly cannot deal with anyone at all messing with your own work, only write for yourself. When someone is paying you to produce work, it should be what they want, hence part of the reason for the editors. If you create your own venue, such as your own website or blog, you make the rules. Even if you go this route, it can still be a wise move to have an editor (or at least a writing buddy) that is willing to be a second pair of eyes. But you'll have the most freedom when writing for yourself.

Bottom line: Editors are a part of the writing and publishing business and writers need to be able to adapt to that fact. Work with (not against) your editor, unless you have a legitimate claim against them.

30 Day Web Writing Boot Camp for Writers & Business Owners - Improve Writing Skills FAST!
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What to do When Someone Publishes Your Work Without Your Permission

10/1/2011

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by Lyn Lomasi; Owner of Intent-sive Nature & the Brand Shamans network
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Image © Lyn Lomasi; All Rights Reserved
You're browsing the web and you come across a piece of work that looks familiar....wait, that's YOUR work! But you didn't give that website or blog permission to publish it. So, what can you do?

How to Determine a Copyright Violation

First, visit Lumen to see if your work is protected and what to do about it. There are resources to report the violations, as well as information on copyright laws as they pertain to the digital world. All content displayed on the web must comply with the Digital Millenium Copyright Act (DMCA). If it does not, you may need to report the violator or send a DMCA takedown request.

Initial Steps To Report a Violator

Secondly, if the blog or site that has violated your copyright is displaying ads by Google, you can report them to Google AdSense. Google will then revoke their access to make AdSense money with your content if they agree the site has violated your copyright. Whether they are using Google or not, you can also do a Whois Lookup and report them to their domain registrar. This may cause them to lose their domain or to take down the violating content.

DMCA Takedown Request Form Letters

Below, I have included examples of form letters that I have used to request action regarding my own content that has been used without my permission. I am not a legal expert, just a writer who has also experienced unpleasant situations in which someone else has published my work without the rights to do so.

Before using these form letters, please be sure to read all of the information provided at Lumen, as well as Copyright.gov. If you feel my form letters will suit your needs after studying the copyright law, feel free to use them and edit them as needed for your personal use.

These form letters may not be sold, redistributed, or otherwise published without my permission. However, they can be used for your personal needs as necessary. I make no claims as to the legal validity of said letters. Use your own discretion.

(FORMS ARE BELOW)

Exclusive Form Letter Sample:
Non-Exclusive Form Letter Sample:

Learn more about Expert Publicity & Author or Business Consultation by Brand Shamans

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Quick Web Writing Tip: Make an Easy Outline to Speed Productivity

7/31/2011

1 Comment

 
by Lyn Lomasi; Owner of Intent-sive Nature & the Brand Shamans network
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Image © Lyn Lomasi; All Rights Reserved
Need a simple way to speed up your writing that you can use each and every time? I did too. That's why I invented my own outline or template, modeled after the style I use most frequently. If you write for several venues, you may need a different basic outline for each.

Design your outline. Think about what you will need within all or most of your submissions and design an inclusive outline. I most often write informative how-to-type articles for various clients, as well as my own venues. I use the below outline most often, so that is the one I chose to use as an example. For most clients, my outline usually needs a title, byline, introduction, 5 steps, and a section at the end linking to three related pieces. Because I write for myself when I'm not writing for clients, I can use that same format for most things, unless I am doing a quick tip or that outline style won't work for the piece.

Each time you have an article idea, fill in what you can before writing. This has been even more of a life saver than my outline itself. I fill in the title and each point before I start writing. I generally will go through and do this with all my planned articles for each day before beginning to write. Sometimes an article will start flowing while I'm in the middle of this process because once the main points are filled in, it's very simple to complete the process. So I'll stop and finish that article. Once you try it, I can almost guarantee that you will never write an article the 'regular' way again.

Below is a sample outline, followed by that same sample filled in with info needed to begin an article.

Sample outline:

Title
by Lyn Lomasi

intro

Tip sentence. text

Tip sentence. text

Tip sentence. text

Tip sentence. text

Tip sentence. text

More from Lyn:

link

link

link

(As you can see in the above outline, each area that needs bold or italic text is pre-formatted that way to keep it easy.)

Sample outline 2:

Guide to writing for the web
by Lyn Lomasi

intro

Gear your text toward people and search. text

Gain an audience with niche specialties. text

Keep your audience by being truthful. text

Use personal experience to gain trust. text

Publish often and be consistent. text

More from Lyn:

link

link

link

(As you can see in this second outline sample, it will be very easy for me to write and fill in the rest of the details because I have my main points. They just need to be explained.)

30 Day Web Writing Boot Camp for Writers & Business Owners - Improve Writing Skills FAST
1 Comment

Quick Web Writing Tip: Do Your Research

7/29/2011

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by Lyn Lomasi; Owner of Intent-sive Nature & the Brand Shamans network
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Ever come across a news or information article only to discover that the facts are all wrong? Don't let that be your article. If you represent something as a fact, be certain you have confirmed the information with more than one source.

Do your research and do it well. Check, double check, and then check again.

Letting misinformation slide even once can damage your web writing reputation. More importantly, misinformation can be potentially dangerous to your readers.

Before you submit or publish that article or blog you just wrote, be sure you've done proper research. Readers will trust you more if this is done every time. You can also take comfort in knowing you are only putting the actual truth out there.

Get Expert Publicity & Consultation From The Brand Shamans!
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Quick Web Writing Tip: Know What You Want

7/28/2011

0 Comments

 
by Lyn Lomasi; Owner of Intent-sive Nature & the Brand Shamans network
Picture
Image © Lyn Lomasi; All Rights Reserved
What do you want out of your writing? Are you writing for the money? The audience? Do you write to help others? Is it simply because you like it? Whatever you write, always know what it is you want to get from it. so you can write it with that intent in mind.

Knowing what you want will help you get to your goal faster because manifesting comes from actionable intent. This can help you make important decisions along the way. Never write a word without knowing its intended purpose, as well as where you want to be with writing, in general.

What you want should be apparent in your actions, as well as your words.

Do you know what you want? Intent is everything.

Not sure what your brand needs or if your strategy is right or wrong? Try our Brand Analysis.
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