Many factors go into determining work and payments from business owners and other clients. These can differ depending on several things. While following this guide may not guarantee that you will receive more work with higher payments, you may see greater opportunities by adhering to the following suggestions. The key is not necessarily to increase every single payment, but to maximize the opportunities available, as well as maximize your long-term benefits from said work.
What types of content are eligible for payment?
All of it! Whether you are soliciting jokes, articles, blog posts, recipes, web page content, product descriptions, photography, or any other creation, it deserves payment if it’s quality material. The key is to submit to the most appropriate venue for best results.
Focus on a specific issue
When you have a tight focus on one topic, readers are more likely to be looking for your content. Think about the things you look for when searching the Web. For instance, instead of general tips on pet adoption, you may want something geared specifically toward the pet you are considering adopting. “Where to adopt a poodle in Denver” should perform better than “How to adopt a pet,” as an example. Write your articles on specific subjects that will be relevant and useful to readers looking for that topic.
Follow assignment details
If you are hired for an assignment, be sure you follow the exact instructions. That means if the instructions say something different from any advice herein, defer to the assignment. When editors and business owners see that you can follow all assignment details reliably, they may be more likely to offer you future opportunities. Remember that, while you should be creative, the content you’re creating is not for you. It’s for the person you are creating it for. Therefore, it should be the way they want it. It’s good to suggest corrections of facts that might be wrong or improvements that might help the client or their website. But again, if they do not agree, unless you are breaking the law or doing something you are strongly against, just do things the way the client wants.
Do your research
When you need to back up your content with facts, be sure these facts are from reliable sources. Also, make sure to cite those sources properly, according to submission guidelines and any additional assignment guidelines. Using multiple highly-trusted and relevant sources also helps to build credibility. Wherever possible, use sources from your client’s website, in addition to the others. This helps them build more relevant inbound linking.
Examine the intended website
If you are submitting to a new client, study the website you are interested in writing for. Think of topics that could work well there but are not yet covered. Having an idea of what could potentially align with a particular property can give you a greater chance at getting accepted. Being unique is key. That means that you don't want to submit something you already see covered on the property. Instead, try submitting something that works well alongside existing content, provides a new angle, or has not been covered at all but could appeal to that property's audience.
Consider the audience behind the topic
Are you writing about parenting? What stages? Think of the age of the kids you're writing about - and then think of what ages the parents are likely to be; they are your most likely audience, and you should cater your content to them. The tone and style used in your article should be something readers can identify with. For instance, if you are writing an article for kids, using complicated business terms is not going to keep them reading. Acceptances of paid submissions are more likely on content that shows attention to detail in this and other areas.
Personalize the experience
When you write an article or blog post, readers should see the real person behind the story (unless your client is not interested in first-person accounts). At the same time, you don't want to ramble about something that has nothing to do with the subject matter. Find that perfect level at which the article provides the information needed with relevant personalization where it fits in with the main point of the article. For instance, if I'm writing an article about picking the perfect daisies, instead of telling a long story about a time when I picked daisies, I would mention how I determine which daisies to pick. I would do that in a way that readers can tell I am knowledgeable and passionate. But it would also need to be something readers can benefit from to answer their questions. When you can use your own unique experience and style, readers can relate more easily. But at the same time, you don't want to say so much that they get bored and click away.
Focus on evergreen material
Focusing on evergreen material is one way to maximize your earnings, as most business owners can use long-lasting content. Evergreen content is that which will draw a reader's interest for long periods of time, such as unique ways to solve common parenting issues. Evergreen slants can also be applied to trending topics. Some editors may value those topics that have a longer shelf life. This is not to say that other content will not be valued, as articles with a shorter shelf life can be useful as well. They each have their own place and are both great ways to maximize your work in different ways. Getting the most out of paid opportunities often involves taking advantage of more than one way to earn.
Pay attention to spelling, grammar, and style
Category and vertical style guides are used for many assignments that offer pay. For the best chances at getting those assignments accepted, be sure to follow them closely. This also goes for any and all other instructions mentioned within the assignment details. Proofreading, even after using spelling and grammar checkers, has always been a lifesaver for me when writing for any venue. Yes, I am a great editor. But, I am also human, so it’s best to double and triple check. Read silently, out loud, and even have a writing buddy take a gander. Programs can miss little things, such as skipped words or typos that are actual words, but not words you intended to use.
Optimize your content for the Web
Studying The Yahoo! Style Guide is a great way to learn basic html, grammar, editing, formatting, and style as it all pertains to writing for the Web. Most content that is submitted to potential clients must be publish-ready. While some venues may have an editor, never rely on editors to fix poor writing. If your writing needs to be thoroughly edited, it is much better to study up so that your submissions are more likely to get acceptances than rejections. You can then submit at a later date when your skills allow you to submit content that is more in line with the platform's needs.
Good Web content displays certain qualities. Apart from being interesting, it must be easy for a wide audience to read. It also must be easily found by search engines. Keep your articles concise and informative in an easy-to-scan format. Web readers often look for something that answers their question quickly and accurately in an engaging manner. For more on writing for the web, again, The Yahoo Style Guide is an invaluable resource.
Maximizing payments on your content is about taking advantage of the many ways to earn. It's also about covering your bases all-around. A solid article is not just well written, but also speaks to the intended audience, giving them exactly the information they expected and needed in a clean, easy-to-scan format.
Yes, here I go mentioning SEO again -- that magic three-letter abbreviation we hear often. Using easy techniques can help online article writers significantly. If you haven't heard of SEO or if you haven't heeded the advice, you likely are losing out big time. A large portion of Internet traffic comes via search engines. If you expect search engines to find your content and deliver it in search results, you need to talk their language. Here are some simple techniques you can incorporate right away to help increase traffic and bring in valuable readers that stay around.
Focus, Focus, Focus
Focusing clearly on the subject at hand is a very easy way to draw people in. Not only should online article writers focus in on the subject without rambling, but focus should be in one specific aspect of that topic. For instance, the subject of this article is 'techniques for online article writers.' For focus, it was narrowed down to 'SEO techniques,' and more specifically, 'easy' SEO techniques.
A good way to narrow your focus is to search your topic on the site you're writing for, as well as your favorite search engine (mine is Yahoo), to see what already exists. Go for an angle that focuses on something useful or interesting, but focus on an aspect either not covered enough or not covered in the manner you intend on covering it. When I searched on this topic, I found many SEO articles, but none that were as specific or as simple to understand as I'm hoping this is.
Remove Modifiers and Fluff
Ever tried to read an article where the use of words such as "and, at, that, to, but" etc. is excessive? Not only is this bad for readability, but it takes up space and lowers the importance of the relevant words. Obviously, you need these words in some areas, but remove them where possible. For instance, instead of saying "She thought that it would have helped her, but it didn't help, " you might say "She thought it would help, but it didn't." See how much easier that is to read?
Being too descriptive or using too much storytelling can also take away from the SEO and the valuable info. Creativity is good, but don't be excessive. This is useful info to remember when writing the article, as well as during proofreading. Remember that web writing differs from other writing. Instead of saying something like "Jenny hurried across the green, grassy lawn to take a potted flower to her grandmother's house and enjoy a well-done steak dinner, " you might say something like "Jenny rushed home to her grandmother's with a potted flower, to enjoy a steak dinner with her." It still gets the point across, but is not so drawn out.
Latentic Semantic Indexing (LSI)
Latentic Semantic Indexing (LSI) is a technique that can easily be implemented with others. It shouldn't be the only method used, but when used in conjunction with the techniques above (and more as you learn), it's a great technique. Here's a simple way to remember LSI. It's basically the action of using words related to your key topic. There is a more complex explanation. However, we're keeping things simple here.
To find related words, simply use a word cloud generator. Type up a phrase or word that best represents your topic. That will give you results with some related terms. You can do this with various words and phrases. You also can use keyword tools, such as the Google Keyword Planner. Once you have all your related terms, sprinkle those throughout your content. These do not need to be used often and should be natural and not forced or overly used. Ignore the ones that actually are not related and do not make sense within your content. You still need to make sense and provide something functional to your readers.
Web writers often get stuck within the limits of the first way they start writing. For some, this could be submitting to large content sites or communities. For others, it might be different. However, there are many ways to make money in web writing. Here are 5 of the most common ways that are simple to get into.
Start a blog. This is one of the easiest ways to get started in web writing. If you’re a beginner, I recommend doing this before you apply for paid work, as it will help you learn how web writing works and give you some experience and practice. Seasoned web writers may also find this option desirable, as you are your own boss and can easily become an authority in your niche topics, as well as in the online writing world.
Sell your services to other websites. Many web writers choose to sell their content services to other websites. This is beneficial to those websites, as well as to the writer. The website owner gets quality content and the writer gets paid. Some websites will post ads for this on sites like Craigslist. Others might clearly list submission guidelines or post a call for content submissions. If you don’t see this on a site you feel you can provide a service for, look for the editor’s email address or for another way to contact the website owner or editor.
Sell your services to web content communities. Because this can sometimes be the fastest way to earn money, it is a desirable option for some writers. These sites usually do not pay as well as some of the other writing opportunities out there. However, it can be a great way to network and earn some extra side money. There are some web writers that can make a living doing this.
Write and sell e-books. This is becoming a more popular way to make money by writing online. E-books can be short or long. They might be fiction or non-fiction. If you provide what readers are looking for and you are able to get your e-books noticed, this can be a very lucrative way to make money in web writing. These can be sold on your own site or blog, Amazon, Lulu, and other places.
Use your content to enhance your own website. Because the payouts at content communities have gone down for some people, many web writers are choosing to run their own sites. It makes sense that if you’re a full time writer, you should be able to come up with enough content consistently to run a website. If you do this, I recommend Weebly for hosting, as the CMS and Site Editor tools far outweigh those offered by most competitors, in my opinion. It’s also a very flexible host that is very easy to use, from beginner to expert and allows for e-commerce, giving permission to other editors, and more.
Drawing and Keeping Interest as an Online Article Writer
If you expect to make money in online article writing, you need to develop an audience. First, you need to draw readers in via promotion, SEO, and the like. But once they are there, you need to figure out how to keep readers interested. Otherwise, they'll just click away and possibly never come back to read you or your articles. So, how do you keep web readers interested in your articles?
Be Unique for More Interest
If your articles sound like everyone else's, readers will think so too. You need a unique flavor and angle that no one else has covered. Being unique keeps people interested. Give them something different to read about. For instance, if you're writing about a medical condition, just a description of the condition is something that can be found anywhere. Add in your personal experience with it in a specific aspect, that will give the reader some extra information and entertainment.
Keep Readers Interested With Passion
If you don't care about what you're writing, that will most likely come right through. When you write, you need to show readers that you are passionate about conveying the facts or thoughts. It's possible to do this even in news or other topics that you research. Choose only subjects that interest you or subjects that you know about. Writing what you know or have an interest in helps the passion shine through in your writing.
Use Your Expertise to Draw Interest
Drawing even further on writing what you know, be an expert in your chosen topic each time. This doesn't mean you need to stick to one niche. It's alright to write on a variety of topics. But each writer should have certain topics that they write about often. Also, within each article, where possible be sure the reader understands your expertise. Make that clear in the first paragraph. For instance, begin a sentence with the phrase, "As an educator of 30 plus years" or some other experience indicator.
Be Yourself to Keep Readers Interested
Relax and just be yourself. You do not need to write like everyone else. Your own voice should come through your articles. This is possible whether you write in first, second, or third person. Of course, in third person, you can't say 'I' but the style in which you write can still be uniquely yours. When you just relax and be you, readers may take more interest because the writing won't feel so forced.
Pay Attention to Your Readers
When readers leave comments or send messages about your content, pay attention to what they say. When people blog about or otherwise mention your content, keep your ears open. Pay attention to the feedback and write related articles based on that. Sometimes, in addition to sharing experiences or thoughts about the article, people will ask questions. Answer those with another article and let them know via the comments or any other way you can contact them.
*I originally published this via Yahoo Contributor Network
When first starting to write for online venues, many writers are unaware they need to edit. Sometimes there is an editor, but oftentimes this is not true. Therefore, it is safest (and most of the time your responsibility) to self edit your articles before submission.
Writing for Content Sites
Most content sites require self-editing. Some do have editors on hand that may make changes. But for the most part, the work you submit should be ready for publication. Many content sites only have people who review your work to determine if it's fit to publish. They don't have time to edit your work, nor will they do so.
They'll just decline it and move on to the next piece. Also, on some of these sites there is the option to self-publish without review. Even though some may allow you to edit afterward, you should always edit before hitting that publish button. This avoids having readers (and potential clients) see those initial typos and errors.
Writing for Private Clients
When writing for private clients, it's pretty much expected by most that your work is ready to use. When someone hires you to write content, they don't want sloppy work. They want something they can just pay for and use right away. That's why they chose to hire a professional. That's you.
By making sure you self-edit everything, you will keep clients happy. Happy clients often return to the same writer and may even recommend that person to friends and business partners. By not proofing and editing your work, you are potentially hurting your writing reputation and career.
Maintaining a Good Writing Reputation
Sure, typos are going to slip through sometimes. But, as a professional writer, you should always do your best work. Even when you know there is an editor, you should submit clean copy that can be published as is. This way, they may not need to correct as many errors. Yes, that means more work for you - in more ways than one.
It may initially be just a little more effort on your part. But in the long run, it can create more opportunity. Also, self-editing is a requirement in some situations, as mentioned above. Writers who are completely or mostly self-sufficient will likely earn more gigs and clients than those whose work requires more tweaking before publishing.
*I originally published a version of this via Yahoo Contributor Network
by Lyn Lomasi, Staff Writer
As a mentor among my online writing peers, I often get asked which route to go when it comes to freelancing. People want to know if they should take on private clients, write for content sites or contributor communities, or start their own niche sites. I have tried several different strategies. What's best for online article writers? I recently made the decision to slow down on certain work with private clients and dedicate myself mostly to my own venue, which also happens to be a contributor community. I am the happiest when mentoring peers and providing content for the Write W.A.V.E. Media network. I see the most income for the least amount of stress when I focus solely on projects that help others and make me happy, as far as writing goes. While this works for me, the best choice will vary for each person.
Know your work habits.
In any online writing, you need to be able to work independently. But if you are working for clients or content sites, you may need to pair that with teamwork. If you don't work well with others, you may want to go solo and write for your own blog or domain. But even then, you might still need to deal with people in one way or the other. If you like to be the only one to correct the work and will accept no changes to your material, you're better off writing for yourself. But keep in mind that even if you don't have to bend for editors, you still need to consider what your readers want.
Pay attention to your writing style.
What style and voice is present in your work? Can you change it up some to fit what clients want? If not, you may be better off either finding clients or content sites that align with your style or writing for your own venue. Check out contributor communities and content sites to see what the top writers are doing. Does it look like something you'd be interested in doing? If not, move on to the next or create your own venue that matches your style. When writing for private clients, I learned that analyzing their needs based on their audience and existing content helped me provide the best content for them. If you'd rather write freestyle without analyzing things, your own website may be the best option, providing you will still cater to the audience.
Consider your schedule.
Managing time and deadlines will be of more importance when writing for content sites and private clients. You'll need some sort of schedule when writing for yourself. But it will likely be more flexible that way. Some private clients may prefer to speak with you about projects during certain hours. Usually it will be normal business hours. If you cannot commit to that or are unavailable during the day, content sites, contributor communities, and your own domains may be the better option. Most contributor communities do not require you to be available during specific times. There can be deadlines if you claim certain assignments, but it is up to you at what time you write the material.
Think about your goals.
Are you looking to get your byline featured across multiple sites? Would you rather keep your name to its own venue? Do you not want your name out there at all? What are your revenue goals? Writing for private clients can sometimes involve a great deal of ghostwriting, which means your byline will not be featured with the content. Content sites generally feature your byline with the content. Some also offer opportunities to be featured on high quality web properties. It could take more time to build up a reputation on your own venue. But if that is what you prefer, the hard work can pay off, if done right.
The best fit for you is the closest to covering your main desires.
Consider all of the above, as well as any other factors that are important to you. Then, decide which option most fits that mold. You could be like me and choose a combination of two methods, choose just one, or go for something else together. Regardless of which choice you make, be sure it is one that aligns with your individual goals and dreams for the future. Remember that not everyone will have the same needs. Just because one plan works for your friends does not mean it will do the same for you. Align your writing career with your unique plans for the best results.
*I originally published a version of this via Yahoo Contributor Network
Tips From a Workaholic Supermom
Creating a writing schedule that works is all about making something you can stick to. Is your writing schedule working for you? Or do you wish you could get more done? Just want to try something different? Try prioritizing in various areas and losing extra commitments.
Figure Out How Much Time You Need for Work
If you have a goal of 10 articles per day, figure out how long it will take you to write them. Be sure you will have at least that much time to work with. If you prefer, the time can be spread out throughout the day as long as it fits in somewhere. If you don't have any idea how much time it takes you to work, you may not reach your writing goals. Scheduling the proper amount of time can help gauge writing productivity.
Determine if You Need Set Hours
Some people do not need set hours. For instance, if you are generally at home all day, setting particular hours may not appeal to you. Doing a little work here and there may be a better option. Yet others will need an exact time. This may be due to personal preferences. It can also be a way to let family and friends know you take your writing seriously and do not wish to be interrupted.
Schedule and Prioritize Other Tasks
Instead of, or in addition to, scheduling the writing, try scheduling other tasks. This way, you know exactly how much time you have left to work with. If it's not enough, cut out things that are less important. Create your task schedule in order of importance.
Don't Commit to Things You Cannot Do
I know firsthand how difficult this can be. But do not take assignments you cannot do. Also, do not take a larger number of assignments than is possible in the allotted time. I'm well-known for writing large number of articles at once. Some writers can do this and some cannot. Also, just because you have in the past does not mean you can work this way all the time. Know your happy medium between having enough work to pay bills and having so much work you can't sleep. Take it from one who knows.
Make Sure You Have Breaks
If you don't make room for breaks, your schedule will ultimately fail. Everyone needs rest. Yes, I do have to remind myself this as well. An effective writing schedule will include adequate rest time so that the writer is energized when it's work time.
*I originally published this via Yahoo Contributor Network
by Lyn Lomasi, Staff Writer
If you are in a bind and need to get large amounts of articles done quickly, what do you do? Perhaps this is a common thing for you and perhaps it is not. There are various things a writer can do when large numbers of articles need to be written quickly.
Sort by topic, rather than client. If some of your article topics are similar, write those sequentially or at the same time. Save them to separate folders for each client so you don't lose track. But you can do articles for various clients all at once. This is especially helpful if their deadlines are the same or close.
Do all your research first. Research your topics before writing. This makes it easier to just sit down and write. You get bonus points if you took notes in your article document during research. Medical info and other extensive topics can require a good amount of research for accuracy. Bullet point what you discover under subheadings. Then, when you write the article, you only need to turn those points into sentences.
Group by article type. If you have several list-type articles to do, it can help to do those first. Those may be easier than other formats. Articles with bullet or numbered points can go quickly as well. You also may wish to group them according to word count. When large numbers of articles are due quickly, it's a better strategy to get all the easiest ones out of the way first. This way, if you do fall behind your goal, it happens with less articles.
Write intros and subheadings first. Go through all your article files ahead of time and write all the intro paragraphs and subheadings. This way, you can run through and fill them in faster. If you already have the subheadings labeled, you pretty much know the points you need to make. You then only need to figure out how you're going to say it. This speeds productivity trick. I've written an article with this type of pre-outline in less than 3 minutes.
Write what you know. If the topics are up to you, avoid too much extra research and just write about what you already know. When writing topics you have firsthand knowledge of, it's easy to just spout off info quickly. This is extremely beneficial if you're also a fast typist. It may take a touch longer if you aren't, but it should still help considerably, compared to articles that require extensive research.
*I originally published a version of this via Yahoo Contributor Network
Lyn Lomasi, Staff Writer
Web writing can be like other forms of writing. But it also can be quite different. There are many things to learn if you want to succeed in this business. As an experienced online writer, I've learned a great deal about what works and what doesn't. Here are 10 things I feel every web writer should know.
People will talk negatively about you. Whether it's your neighbor, your significant other, or even one of your peers. Someone will have something to say. In order to succeed in online freelance writing, you need to grow a thick skin. Keep doing what you do best and prove your critics wrong. Rather than defending yourself with more hate speech, fight back through your work. Let it speak for itself.
Success in web writing takes work. Just because you can form a sentence does not mean you will instantly earn millions. Just like any other career - that's right, "career" - you need to put in effort to be successful. Some people will earn their way to the top faster, but regardless of speed, they all have to work in order to see results. The more you put into it, the more you get out if it. Taking shortcuts might seem to work at first, but it could all blow up in your face when you least expect it.
Online writing is not for everyone. Love to write? Good. Have talent? Good. That's part of the equation. But it's far from the entire puzzle. In order to make money, online writers need to be able to write just about every day. If it takes you weeks to get through one school paper, don't expect to immediately succeed in web writing. Some components are very similar. Can you produce quality journalism in a short time-frame? Do you enjoy the act? Then, you might be ready.
There's more to web writing than just writing. In online writing there is not always going to be an editor to look over and correct your work. Many times you will need to edit your own work. You also may need to promote yourself, be social with readers and fellow writers, and much more. Success in online writing comes from being flexible and having a variety of talents that complement each other.
Success comes from being unique. If you see another successful web writer, it's a good idea to study their techniques. However, it's bad idea to try to mimic their entire style. Why? They most likely succeeded because of being unique. If you are mimicking their style, you could be seen as a copycat, which will get you nowhere. Instead, follow their techniques and advice. Develop and apply your own style. Otherwise, the online world will chew you up and spit you out.
Learn while you earn. There is no one person who knows every single thing about online writing. Successful web writers learn something new daily. Study often and apply the knowledge, both in the beginning and throughout your career. You can never know too much. Things are always changing and evolving, especially in online writing.
Online writing is not the same thing as print writing. While both industries require quality, that definition varies for each. Web readers like to look up a topic and read something in simple terms to quickly answer their issue or interest. It takes great skill to simplify writing for easy scanning. This does not mean you need to sound uneducated. But it does mean you need to make your text easy on the eyes and easy to find. Think of the phrases you use when you search for similar things online. Obviously, you are more likely to search "homeschool tips" than "advisement for home educators". Your content should read the way you would search combined with what makes it easier for people to read.
You're obligated to your client, not the other way around. When working with others, especially long-time clients, it may be easy to feel like they owe you certain things. But the truth is, the client hired you. Their only obligation to you is proper payment for your dedication and hard work. Hopefully, they will also be respectful. But don't ask your client for extra privileges. Your client is not obligated to please you. If they want to give you something extra, that's perfectly fine. But, don't expect it and certainly don't ask for it.
You are a trusted source of information. Do your research. When people read articles that contain the information they need, they expect them to be accurate. If you can't do the proper research, don't take the assignment. If you continually provide accurate and detailed info, your readers will respect you more. On the other hand, if you do not, you can completely damage your online writing career.
Web writing is a career. While some may enjoy this as a hobby, it can indeed be a career and many people, like me, do this for a living. If you want to succeed, treat it like the career that it is. Not doing so can lead to failure very quickly. Be sure to also make it clear to family and friends that this is your career.
Lyn Lomasi & Richard Rowell are life & business partners. Owners of the Write W.A.V.E. Media network, they are your content superheroes to the rescue! Running their network, tackling deadlines single handedly, and coaching fellow writers & entrepreneurs to be thought leaders is their top priority. While rescuing civilians from boring content and marketing, they conquer the world, living the RV life and making Crafts For A Purpose with their awesomely crazy family while recounting The Nova Skye Story, along with Kymani’s Travels. They also strive to one day cuddle with lions and giraffes. Until then, they’ll settle for furry rescue kitties and doggies.
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