by Richard Rowell, Write W.A.V.E. Media Staff
Flickr is a well-known photo sharing website hosted by Yahoo. At one time, what you could post without having a paid Flickr membership was very limited. But for some time now, with the creation of a free Yahoo account, everyone gets a free terabyte of storage. Businesses, brands, and professionals have been posting pictures on Flickr for quite some time, as it’s possible to put a great deal of content on the website for free. So how can you best use Flickr photo sharing for yourself?
The best use of a site like Flickr is to upload high-quality images that you may not necessarily have room for on your own website. Since they can be found via search engines, using both high-traffic and long-tail keywords in your pictures’ titles and tags can help both Flickr users and image search engine users find your content. It’s easy to link the photos to appropriate pages of your website, helping drive visitor traffic with your more popular photos.
Posting pictures to Flickr also gives you more to post for your social media accounts, especially Facebook and Twitter. You can add these pictures to Pinterest boards, as well, which helps promote your Flickr account. Also, Flickr has a great way to organize your pictures into albums and sets, helping to make your content even easier to find.
Also, when you’re looking for photos to use for your articles, Flickr has a Creative Commons search to help you find photos that are available for re-use. Some are in the public domain, and others have been given public domain dedication, which is basically the same thing. However, most rights holders to Flickr photos require you to at least credit the source. Be careful to make sure you attribute the photo correctly, and make sure that derivatives are allowed. This includes cropping and adding text onto an image; even if you can get away with it, if a photo’s rights specifically say no derivatives, be sure to respect that. Also, if you’re not using the images for a personal blog, check if the photo you want has is allowed for commercial use if you plan to use it on a monetized or business website.
Flickr is one more great content sharing and image search tool to add to your arsenal, and this amazing amount of free photo storage will last for years to come!
by Lyn Lomasi, Write W.A.V.E. Media Staff
One of the questions I get asked most commonly as an experienced freelance writer is “Which photos can I use in my articles?” There’s much more to it than just doing a search. In fact, doing a search without knowing what to check for could land you in some very hot water if you use the wrong image. I generally recommend using your own images to avoid common issues. However, not everyone is a photographer, so that isn't always possible.
Where should I look?
First, check with the client or site you are submitting to. Some prefer specific sources. Once you know the rules as far as this goes, you can go from there. You can look pretty much anywhere, but the photos need to be licensed for what you intend on using them for and be within the guidelines of where you will be posting them. Many sources offer free stock photos with various licensing rights attached. Some of my favorite sources besides my own images include Flickr and Wikimedia Commons.
How do I know which licensing types to use?
This will depend on your usage of the image, as much as the site as it's going on. If you are using the image for commercial purposes (meaning you will earn in any way from anything the image is used for), you must look for either public domain images or images that can be licensed for commercial use. All images available for use should clearly indicate the licensing type and terms.
What about Google Images and Yahoo! Images?
It may seem that because these two search engines are specifically for finding images that the images found there would be safe to use. But before you use one, stop!! Retrace the image tracks. What do I mean? Check the licensing rights with the source link (hint: Yahoo! and Google Images are not image sources).
I read all this and still have no clue what to do
When in doubt, don't use the image. Ever. If you can't understand whether you can use an image or not, then you should only use your own images. Ignorance of the law is not an acceptable defense and you'll be better safe than sorry using only images you yourself have created or none at all.
Questions? Experiences to share?
Photo Credit: Lyn Lomasi
(Photo is free to use for both commercial and non-commercial purposes with credit to Lyn Lomasi as the photographer and a link back to this page as the source)
Lyn Lomasi & Richard Rowell are life & business partners. Owners of the Write W.A.V.E. Media network, they are your content superheroes to the rescue! Running their network, tackling deadlines single handedly, and coaching fellow writers & entrepreneurs to be thought leaders is their top priority. While rescuing civilians from boring content and marketing, they conquer the world, living the RV life and making Crafts For A Purpose with their awesomely crazy family while recounting The Nova Skye Story, along with Kymani’s Travels. They also strive to one day cuddle with lions and giraffes. Until then, they’ll settle for furry rescue kitties and doggies.
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